Get custom AI tools, automations and agents. I design, build and ship everything from personal assistants to company-wide solutions.
Here are the highlights. The full archive sits below.
Personal tools, client work and B2B solutions. All adding value on a daily basis.
An interactive tool to help a family manage end-of-life bureaucracy
View case studyCaptions that are actually right, built for a tech company's marketing team.
View case studyAn itinerary and proposal builder for tour guides with a complex pricing engine.
View case studyA twenty-year Israeli-music podcast given a new home on the web that keeps itself up to date.
View case studyA storybook for kids that features them, with a relevant moral lesson.
View case studyOne place to find every AI tool a tech company has built, and a clear path to request the next one.
View case studyType in an Israeli song and get its meaning, a real translation, and the culture you'd otherwise miss.
View case studyReads each new podcast episode, builds the Spotify playlist and emails it out, completely automatically.
View case studyGenerates SEO-optimised title, description and chapter markers for your videos.
View case studyA brand-voice copywriting engine for a Tel Aviv synagogue, with anti-AI text safeguards.
View case studyAn AI that supports you through a workplace dispute, and backs up its verdict with the actual law.
View case studyA non-profit board member's Hebrew financial reports, turned into a plain-English risk briefing.
View case studyA home IT consultant that knows your exact setup and technical skill level.
View case studyA Hebrew-English translator that handles any type of input.
View case studyA music library that follows one convention, and learns as it goes.
View case studyA personal chef that gives recipes based on personal preferences and cooking ability.
View case studyShow it a photo of the seating chart, and it finds the best seat that's actually still free.
View case study
I've always been fascinated by tech and innovation. I've been building for the web since I started my first company in 1998 as a teenager. Along the way I launched the world's first Israeli-music podcast.
I spent five years in marketing at P&G, founded a travel-tech startup in 2014, and joined a generative-AI company back in 2021, well before the hype. Now I lead the AI work for my team.
These days I build AI tools end to end. Bring me a messy, real problem and I'll turn it into software that solves it for you.
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